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Online

One of the first things that I want to share this month is this wonderful graphic from Hallam Internet – Just click on the graphic to see larger copy.

It covers all forms of online marketing including Customer Relationship Management (CRM), Pay Per Click Advertising (PPC), Search Engine Optimization (SEO) and Analytics.

But the most important thing is it summarises how all these online marketing strategies relate to each other and complement each other.

Graphic showing Digital Marketing

Digital Marketing visualised as a Tube Map

 The Digital Marketing Map was created by Susan Hallam and Ben Wood.

Assumptions about age

Interesting article in the Harvard Business review from Lynda Gratton and Andrew Scott

When corporations believe that older workers invest less in their knowledge, are less excited by their work and exploring their world, and are on a path to physical decline and exhaustion, they make the wrong decisions about whom to select, promote and develop, and whom to retire.

Take a look at the six assumptions they looked at – you might just be surprised.

 

Wrong assumptions about age and workers

Our Assumptions About Old and Young Workers are Wrong

How can I help you?

If you are an entrepreneur – you have your own business – or you have any concerns around age then please let me know how I can be of service to you.

This is part of the Sharing Series but why not take a look at the ReInvent Posts and join our facebook group  of like minded people who want to ReInvent themselves in order to live the life they are meant to live……  Choose to live the life you are meant to live.

Wishing you every success to live the life you want to live

Ali x
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Feel free to share or use this post – all that I ask is you accredit it back to me at aliheathfield.com